This is our team. We’re a unique combination of talented psychologists, software engineers, designers, business leaders and operations stars, all working together to build a company that is changing the way businesses think about leadership.


Mark's signature strengths

Fairness – Curiosity – Judgement

Leader that inspires Mark

David Bowie
Musician & actor


“Tomorrow belongs to those who hear it coming.”


Arabella's signature strengths

Connects – Other awareness – Insightful

Leader that inspires Arabella

Gina Miller
Business owner & activist
Charismatic – Transformational



Paul's signature strengths

Fairness – Resilience – Perseverance

Leader that inspires Paul

Robbie Mustoe
Professional – Practical

“He was constantly on the verge of being edged out but his work-rate, consistency and determination saw him force his way back in time and again.”


Lisa's signature strengths

Grip – Creates solutions – Bravery

Leader that inspires Lisa

Margaret Thatcher
Former UK Prime Minister

“You may have to fight a battle more than once to win it.”

Practical Innovator

Dan's signature strengths

Ownership – Perseverance – Curiosity

Leader that inspires Dan

Martin Luther King Jr
Civil rights leader
Transformational – Servant

“If I cannot do great things, I can do small things in a great way.”

Professional – Strategist

Mark's signature strengths

Fairness – Humility – Judgement

Leader that inspires Mark

Barack Obama
Former US President
Transformational – Servant

“If you’re walking down the right path and you’re willing to keep walking, eventually you’ll make progress.


Christy's signature strengths

Fairness – Ownership – Curiosity

Leader that inspires Christy

Ruth Bader Ginsburg
US Supreme Court Justice
Professional – Strategist

“Fight for the things that you care about, but do it in a way that will lead others to join you.”


Vikki's signature strengths

Fairness – Ownership – Thinks ahead

Leader that inspires Vikki

Holly Willoughby
Television presenter
Professional – Servant

“I think people are under so much pressure but if you don’t do so much and appreciate what you have, you’ll have a great life.””


Conor's signature strengths

Curiosity – Fairness – Open-minded

Leader that inspires Conor

Satya Nadella
CEO of Microsoft
Strategist Servant

“The best work happens when you know that it’s not just work, but something that will improve other people’s lives.”

Servant – Transformational

Allan's signature strengths

Self-awareness – Optimism – Appetite

Leader that inspires Allan

Winston Churchill
Former British PM

“I am always ready to learn although I do not
always like being taught”